07
Feb 12

2012 Super Bowl Commercials

M&M Super Bowl

Fans watch an M&M's commercial at the Hard Rock Cafe in Times Square during the first quarter of the Super Bowl in New York February 5, 2012. CARLO ALLEGRI/REUTERS/Newscom. Find it on Newscom: rtrlfive046868

When something is anticipated as much as the Super Bowl commercials, they are bound to be a letdown at some point. I think that is where we are at this year. The overall group was just OK, with very few getting approval from the friends I was watching the game with.

Judging from the reaction and what was being talked about the day after I would say there is one clear cut winner: the M&M Just my Shell commercial. It got the biggest laugh of the night by far.  Coming in second was the Doritos Man’s Best Friend which was funny but got a lot of attention after all was said and done. Taking home the bronze among the sampling I witnessed was the David Beckham H&M ad. Continue reading →


01
Feb 12

Super Bowl Commercials

Bud Light

An asteroid heads for earth as individuals at an observatory scramble to solve the issue in a Bud Light commerical. St. Louis Post-Dispatch/MCT/Newscom. Find it on Newscom: krtphotoslive393495

What is the one thing that cars, beer, chips, phones and candy all have in common? The Super Bowl. Last year each were featured in a Super Bowl ad that were hits and stuck with the millions of people that watched. In 2011 Super Bowl air time was going for $3 million dollars for each 30 second spot. This year the prices are around $3.5 million so companies need to bring their A game.

Continue reading →